If you couldn't make it to our GA4 webinar, don't worry! We've got you covered. Watch again the insightful session featuring Gabriel Hughes PhD (Metageni) and Dora Moldovan (Braidr) to ensure your migration process is smooth and effective.
Learn more about the potential impacts of not switching to Google Analytics 4 in time.
Social media marketing is most effective when your goals and plans are based on real data. Let’s delve into the world of social media data mining to learn about it and its benefits.
Google's decision to stop using third-party cookies may sound concerning and you might be wondering how you'll gather the data you need to build successful campaigns. You'll still be able to use Google Analytics and we’re here to tell you more about it.
You probably work hard to ensure a high quality for your products. But if you sell women clothes and your marketing campaigns only reach men, it doesn’t matter how incredible the product is. The key is to know and understand your and performing audience analysis is how you achieve that.
We know that Google Analytics is very popular in the marketing landscape. Its great features are widely known and used to measure engagement and traffic across websites and apps. As the world turned its face to a more privacy-centric approach, Google Analytics is an area of focus for those wanting to stay GDPR-compliant due to its ability to acquire and track user data.