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Predict and prevent churn

Acquisition costs are rising. But profitability is driven by what customers do after their first purchase. Retention matters – yet few businesses have the insight to act before value starts leaking.

Without a clear picture of repeat behaviour and lapse risk, retention becomes reactive. Blanket campaigns. Broad discounts. Effort spread evenly across a customer base that isn't equal.

That’s where a more intelligent retention system changes the equation. It unifies transaction, CRM and engagement data into a precise view of who will repeat, who is at risk of lapsing and where targeted intervention will increase frequency and lifetime value.

Optimisation Capabilities

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Data Warehousing

We design, build and manage scalable, cloud-native data warehouses that can house all your business data – enabling faster, smarter decision making across your organisation.

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Customer 360 & BI

Unify customer data, map journeys, enable organisation-wide reporting and activate first-party insight. You can then turn intelligence into action across acquisition, engagement and retention. One clear customer view.

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Predictive Analytics

Turn your data into forward-looking insight. Predict customer behaviour, optimise campaigns and forecast business outcomes to drive faster, smarter decisions across the funnel with Braidr’s predictive analytics services.

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Agentic AI & LLM

From AI that assists to AI that acts. We design autonomous agents that reduce operational complexity and deliver a sharper competitive edge – all across your business.

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MLOps

Stop collecting models, start deploying intelligence. We build infrastructure that transforms AI experiments into reliable business tools.

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Marketing Mix & Modelling

See what’s really driving conversions with marketing mix modelling, multi-touch attribution and first-party data. Invest with confidence and precision across the channels that really deliver.

Why it matters

Acquiring a customer is expensive. Losing one is more so. We turn your existing customer base into a measurable, compounding growth engine.

Get in touch
Mark Bush
Mark Bush, Chief Data Officer

Talk to an expert: Find out what's stopping your first-time buyers from coming back.

No jargon. Just clear, practical advice from someone who’s helped leading brands turn complexity into clarity.

Expert

Recognised for innovation and celebrated as thought leaders.

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