Your marketing campaigns flood every channel with daily creative content to gain likes, website visits and sales_
But is your team’s hard work cutting through? Are target customers turned on by your brand – or turning to your competitors? Is your UX tip-top? Your SEO sharp? Your audience understood? Do your metrics tell the full story?
Braidr’s data scientists can help you distil signal from noise, so you can fine-tune everything towards core business needs and priority audiences. That way, you’ll not only track but enhance your channel, campaign and content performance for effectiveness and ROI.
We’ll show you what works, where to improve and how your teams can increase profitability through analytics support that pays for itself – and drives your organisation forward.

Meet our amazing team of AI specialists, cloud technology leaders and forward thinkers_
From creating a single source of truth to advanced machine-learning applications, we’ll transform your disparate marketing data into decision-making intelligence.
By revolutionising business operations and optimising customer experiences while ensuring data compliance, Braidr’s approach will do more than reshape your data strategy. It will redefine how businesses perform and compete in today’s AI-powered world.

Marketing Performance Services_

Marketing Analytics Strategy & Roadmap
Build a data-driven strategy to optimise marketing performance.

Analytics Implementation & Optimisation
Set up, manage, and refine your analytics for maximum accuracy and insight.

Customer & Audience Intelligence
Activate GA4, first-party data, and machine learning for smarter targeting.

AdTech & First-Party Data Integration
Maximise data signals to ad platforms for better targeting in a cookieless world.

Performance Dashboards & Reporting
Deliver real-time, actionable insights to improve decision-making.

Tech Stack & Tracking Audit
Ensure your measurement and tracking are built for accuracy, efficiency, and future scalability.
Case Studies_
Real success stories, proven marketing analytics solutions

Delivering Global Campaign Insights Using Only Public Data for Coca-Cola.

Shaping Strategic Messaging through Audience Analysis for Population Matters.

AI-Driven Audience Targeting & Growth Strategy for Solos Holidays.

Powering a Data Strategy & Framework for Scalable Analytics for Hexagon.
Looking for something more?
Browse our publications and
success stories below_
Thought Pieces_
Explore our thinking

Understanding the impact of Google’s cookie deprecation plans


Multi award-winning marketing analytics specialists partnered with technological leaders_
From creating a single source of truth to advanced machine-learning applications, our marketing analytics agency transforms disparate data into decision-making intelligence.
Revolutionising business operations, optimising customer experiences, and ensuring data compliance, Braidr’s approach is reshaping much more than your data strategy—it’s redefining how businesses perform and compete in today’s AI-powered world.

"Braidr transformed how we track and report on performance. Their team created a reliable modern infrastructure, allowing us to trust in the results we see and be confident in the decisions we make as a business. Their strategic guidance sets them apart, ensuring that we not only keep up but stay ahead of the latest trends in AI and Measurement."

"Working with the Braidr team has brought meaningful improvements to our platform. Their use of AI to detect anomalies, identify product transfers, and strengthen our algorithmic confidence has helped us make smarter decisions and deliver a more accurate, scalable experience for our users, brokers and partners."

"Braidr’s expert evaluation and tailored AI framework empowered Napier to prioritise high-impact initiatives, aligning technology, operations, and employees across our global operation. At a critical time in our business growth, Braidr’s work enabled us to make key investment decisions based on real-world insight coupled with their expert understanding of the opportunities AI’s brings to business-critical capability."