The Five A’s of AI. Where are you on the AI scale?
Download our AI maturity research into the FTSE AIM 100 to learn how organisations progress across our Five A’s and drive advantage for your business.
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The numbers behind
The journey from data disorder to transformational organisational capability.
companies assessed for their AI maturity
input and output tokens evaluated
documents scanned
words analysed
Where are you on the Five A's of AI journey?
Everyone’s talking about AI right now, but most companies aren’t as far along as they think. Our research into the FTSE AIM 100 shows that 85% of companies are stuck between Automation and Adoption, running pilots and buying tools without building real organisational intelligence.
This report uses the Five A’s of AI Framework to show where organisations truly sit across our six core strategic pillars – strategy, data, content, product, people, and organisational capability. It cuts through the noise to give a clear picture of what progress really looks like, where it breaks down, and what it takes to move on with intent.
The Five A's of AI Maturity Framework
01
ANALOGUE
A pre-AI state where individual usage & AI workslop has near zero impact on productivity. Employees are using AI free or personal subscriptions to GenAI products (e.g. ChatGPT). Data exists but lacks structure; processes are primarily manual.
02
AUTOMATION
An experimental phase where pilots need to have purpose & clear prioritisation. Employees work with data day-to-day using pre-defined, efficient automation services. Basic automation of routine tasks; tools assist but don't lead. Removing manual bottlenecks/ processes.
03
ADOPTION
Systematic AI integration across multiple business functions. Business-critical use cases have AI solutions employees can explore, test and use going forward. Active integration of sanctioned AI applications. AI POCs applied in pilot departments.
04
ACCELERATION
Advanced AI implementations driving significant business value. AI capabilities embedded in core business processes. Systematic implementation of AI exists across all functions, departments and regions.
05
AUGUMENTATION
AI-native culture with human-AI collaboration at all levels. Seamless human-AI collaboration driving innovation, insight & influence. Transformational intelligence capability central to the business, its value and its valuation.
What we looked at.
Braidr's proprietary AI.ME system reads, tests and triangulates signals across strategy, data foundations, content usage, product intelligence and people capability. It forms a balanced view of how prepared each company is to create value with AI.
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