Badly managed data can destroy your
Badly managed data can destroy your business. Well managed data will destroy your competition_
Hi, we're Braidr – your new Chief Data Officer. We model, protect,
and unlock the potential of all of your marketing data. The upshot? No regulatory risks, no question mark around your marketing numbers,
and data at your fingertips to make smart business decisions at every turn.
Businesses of all sizes in every sector are capturing unprecedented and exponential quantities of customer data across all systems. It's a big responsibility, and an even bigger opportunity.
We work with start-ups who think big, and big companies who think like start-ups. Since you're here reading this, you probably qualify.
You are in the data business_
10 years ago, all businesses had to adapt to viewing themselves as a technology business. The paradigm has shifted again. Every business is now a data business.
And every marketer is now a data practitioner.
From GDPR and ePrivacy Regulation, to a post-cookie future, getting your data strategy right could be the difference between business survival and exponential growth. We already work with some of the world’s leading brands to transform data into a competitive advantage, what can we do for you?
Delivering data solutions for a privacy-first, post-cookie world_*
*If you do know what this means, you know you need to talk to us. And if you don't know what this means, you really need to talk to us.
Act now to protect your data reporting by transitioning to Google Analytics 4. GA Universal will sunset on July 1st, 2023, and all historical data will be deleted 6 months after that.
Modern Data Stack
Future-proof your data infrastructure by harnessing the power of cloud BI and modern ETL technology.
Prepare for the loss of third-party cookies through customer data collation and post-cookie tech tools implementation.
Implement a robust first-party data strategy that will deliver more relevant experiences for your customers in a post-cookie world.
Deploy a measurement framework that enables insight and turns your web/app/business analytics into digital currency.
Evaluate channel impact and make investment decisions based on your business KPIs, driven by your own attribution model.
Respond to a rising business imperative by protecting, processing, and managing data in a secure and compliant manner.
Braidr is a next generation marketing technology company, transforming data into business growth. Born on the front line with a sharp focus on the bottom line, Braidr comprises a smart team of marketers, strategists, analysts, and engineers who know how to transform your marketing data into growth currency.
From integrating all data into a single source of truth to complex machine-learning applications, Braidr weaves disparate data strands into powerful decision-making assets. Revolutionizing your marketing returns, transforming your customers' experiences, and delivering on your data compliance responsibilities, it is clear to us - and our customers - that this approach is changing so much more than marketing.
Whatever your business goals, data and
technology are essential levers to deliver
omnichannel marketing success_
Discover our data services_
Maximize the value of your data by taking control of your collection processes and enabling data-driven decision-making.
Build the infrastructure you need tomorrow, today. Prepare and respond to the need for speed, flexibility, and innovation.
Make sense of the data you own. Define, track, and enable action on your business KPIs.
Use the power of machine learning to supercharge your decision-making. Don't guess the future; predict it.
Plan for a future that puts data at the heart of all digital marketing decision-making_
- Data-driven strategic planning
- Data governance
- Implementation roadmaps
- Marketing technology
- Measurement frameworks
Build a marketing framework that embraces flexibility, speed, and accuracy within a robust tech structure_
- Website & app tracking
- Automated reporting & dashboards
- Privacy management
- First-party data solutions
- Customer data platforms
- Marketing technology implementation
- Marketing automation
Turn your data into digital currency through the insight and analysis your business needs_
As a data-first business, we know the potential value of untapped data is huge. Braidr can assist you with:
- GA4 implementation
- Web and product analytics
- Implementation and management
- Tag management
- Data visualization
If content is King, then data is Emperor. Convert the assets you already own into powerful results_
- Data modelling
- Social media mining
- Data segmentation
- Data-driven attribution
- Marketing & competitor intelligence
- Statistical forecasting & predictive modelling
Our name is an abstraction of our
process: we blend strands of data to
create new structures, more valuable
than the sum of their parts_
Supercharge your returns_
Whether you require a martech team as a managed service or have a specific project requirement,
Braidr will help to turn your data into digital currency - from raw data to complex solutions;
from cost-effective deployment to full system integration.
Every Braidr client is assigned a Data Strategist - your own data architect - who will create the data solutions that best suit your business needs, empowering you to take ownership of the dataverse and to supercharge your returns.