AI-driven search intelligence for enhanced brand visibility
Engineering organisational intelligence.
Engineering organisational intelligence. Transforming data into value through advanced analytics, applied data science, and AI_
DATA & AI CONSULTING COMPANY, LONDON
Braidr is a global data and AI consulting company. We combine applied data science, AI, and systems thinking to engineer organisational intelligence for businesses, helping
them maximise efficiency, perform better, and accelerate real-world advantage.
Headquartered in London, we help businesses unlock the full potential of their data, turning it into actionable insights that drive smarter decisions, power innovation, and create lasting competitive edge.
Turn data into AI advantage with Braidr.
OUR DATA & AI CLIENTS
AI ADVANTAGE
AI is accelerating digital transformation. Significantly
It goes beyond traditional analytics, unlocking smarter decision-making, predictive capabilities, and real-time insights that
push businesses ahead. In today’s AI-enabled world, leading businesses recognise data as the key to maximising customer value and driving unmatched business advantage.
From real-time insights to AI-driven decisions, predictive models to automated workflows, well-managed data powers performance, optimises practices, and fuels
future-focused decisions at speed and scale.
DATA & AI SOLUTIONS
Connected, scalable data & AI solutions_
Wherever you are in your AI transformation journey, we have a solution to connect your ambition to capability, creating solid foundations to activate, accelerate and augment a better AI-enabled future.
Performance
We use advanced analytics, data science, and AI to enable marketers to perfect the performance of their channels, campaigns, and content.
Optimisation
We apply data science and AI to unite organisations, optimise operational efficiency, power data-informed decision-making and increase business value.
Intelligence
We engineer AI and systems thinking to empower leadership to solve complex problems, establish new opportunities, and generate innovative, intelligent, industry-beating advantage.
BUSINESS ADVANTAGE
Transforming data intobusiness advantage_
Braidr is a next-generation data and AI consulting company, transforming data into business growth. With a sharp focus on bottom-line results, our team of strategists, analysts, and engineers turn your data into a powerful asset that drives real-world advantage.
From creating a single source of truth to advanced machine-learning applications, we transform disparate data into decision-making intelligence. Revolutionising business operations, optimising customer experiences, and ensuring data compliance, Braidr’s approach is reshaping much more than your data strategy—it’s redefining how businesses perform and compete in today’s AI-powered world.
Leverage AI for real-time insights,
intelligent decisions, and adaptive
strategies to secure competitive
advantage_
DATA ANALYTICS & AI SERVICES
Discover our data and analytics services_
Data Analytics
We ensure accurate and structured data collection, the key to effective systems organisation and the foundation for smarter, more efficient operations.
Cloud Solutions
We build tomorrow’s infrastructure today, enabling speed, flexibility, and innovation by uniting your data into insights - the essential foundation for any AI project.
Data Science & AI Solutions
We use machine learning and AI to enhance decision-making, uncover patterns in vast data, and predict future outcomes with the highest possible certainty.
Data Strategy
We secure and transform your data into the backbone of business decisions, guiding you to build the right teams and deliver for an AI-ready future.
Data Strategy
Plan for a future that puts data at the heart of all business decision-making_
Getting your data strategy right can be the difference between success and failure. We help you implement a clear, strategic data vision, with a deep
understanding of all of the connecting parts that will bring your data to life. Braidr can assist you with:
- Data as a service
- Data governance
- Data compliance
- AI transformation programmes
Cloud Solutions
Build a marketing framework that embraces flexibility, speed, and accuracy within a robust tech structure_
Data architecture is the foundation of any data strategy. Built on principles, strategies, rules, models, and guidelines, a robust
cloud solution will define how your company acquires, transports, stores, queries, and secures its data. Braidr can assist you with:
- Marketing Reporting
- BI Reporting
- Cloud Architecture
Data Analytics
Turn your data into digital currency through the insight and analysis your business needs_
Gaining an edge over the competition requires data solutions that perform at their best. We collect, connect, analyse, and model data to transform it
into valuable business currency. As a data and AI-first business, we recognise the vast potential of untapped data and can help unlock it by assisting you with:
- Google Marketing Platform
- Analytics Implementation
- GTM Management
- Reporting & Insight
- 3rd Party Integrations
Data Science & AI Solutions
Convert the assets you already own into powerful results_
Data is one of your most valuable assets. Our data scientists specialise in transforming vast datasets into meaningful insights, uncovering trends and
patterns that drive smarter decision-making. With advanced AI and machine learning, we help optimise business performance, enabling you to focus on growth.
Braidr’s data and analytics expertise can support you with:
- Generative AI
- Data Models
- Media Scraping
- Web Scraping
- Customer Data Mining
- Customer Segmentation
Our name is an abstraction of our
process: we blend strands of data to
create new structures, more valuable
than the sum of their parts_
THE BRAIDR DIFFERENCE
Supercharge your business performance_
Whether you need a data analytics and AI team as a managed service or support for a specific project, Braidr turns raw data into valuable business intelligence. From focused deployment to full system integration, we deliver solutions tailored to your unique needs. Each Braidr client is paired with a dedicated Data Strategist—your own data architect—who designs and implements solutions that empower your business, giving you full control over your data ecosystem and unlocking greater returns.
DATA ANALYTICS & AI CASE STUDIES
CASE STUDIES
AI-driven search intelligence for enhanced brand visibility
Challenge
Haleon needed a comprehensive tool to evaluate their brand exposure and search performance to stay competitive in a rapidly evolving digital landscape.
Approach
We developed an AI-powered search intelligence solution to automate data extraction, categorise keywords, and monitor search visibility globally across multiple platforms.
Outcome
Haleon gained measurable insights into their digital performance and competitors’ strategies, enabling them to make real-time, informed decisions to enhance exposure and growth.
Automated reporting for global campaign performance
CASE STUDIES
Automated reporting for global campaign performance
Challenge
Ogilvy struggled to monitor Sprite’s global campaign across 17 platforms in over 40 countries, relying on inefficient manual checks for real-time performance insights.
Approach
We implemented automated web crawlers and near real-time reporting to deliver comprehensive campaign performance data across all markets.
Outcome
Ogilvy gained near real-time insights, enabling faster decision-making and setting a new benchmark for global campaign monitoring with automation.
AI-driven audience targeting for strategic growth
CASE STUDIES
AI-driven audience targeting for strategic growth
Challenge
Solos struggled to understand and engage their core audience, particularly solo travellers over 50, hindering their ability to refine their target market and enhance customer engagement.
Approach
We leveraged AI and proprietary technology to generate actionable insights, refine audience strategies, and deliver tailored content to C-suite executives for decision-making.
Outcome
Solos saw increased engagement and sales, with AI-driven data insights now powering key marketing strategies and audience-focused initiatives.
Driving AI transformation for Napier AI
CASE STUDIES
Driving AI transformation for Napier AI
Problem
Napier AI faced significant challenges in scaling their business. These included siloed communication, inconsistent reporting, and lack of automation, impeding efficiency and innovation.
Solution
Braidr developed a comprehensive AI transformation framework, conducting interviews and tech stack analysis to identify pain points and automation opportunities across departments.
Impact
The AI runway framework outlined key AI initiatives projected to save 15-30% of costs over 12-18 months by improving process efficiency and advancing AI capabilities across the organisation.
Turn data into AI advantage with Braidr_
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